7th August 2017

By Daniel Bruce, Digital Marketing Executive at GCI.

By 2030, “Millennials” (generally defined as individuals reaching early adulthood in the 21st century) will represent 75% of the workforce [1]. Most of my generation have never known anything that doesn’t offer us what we want instantaneously, whether it’s music or TV on-demand or communicating with each other in real time via text, instant messaging or social media. But upon entering the workplace and finding yourself surrounded by people of all ages there can be cultural differences, and some organisations can struggle with blending the old and new to improve how they work. A key question is how should organisations welcome the next generation workforce, make them feel at ease and incorporate their new ways of thinking?

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